How We Transformed Therapist Discovery for
Mill Hill Therapy Hub
A custom therapist filter tool that helped clients find the right therapist in minutes and transformed how Mill Hill Therapy Hub grows its practice.
- Client: Mill Hill Therapy Hub
- Project Delivery: 4 weeks
- Project Type: Development, Directory, UX Design
- Client: Mill Hill Therapy Hub
- Project Delivery: 4 weeks
- Project Type: Development, Directory, UX Design, Custom Dashboard
The Problem
Mill Hill Therapy Hub has 75+ therapists across various specialties, locations, and modalities but no smart way to connect clients to the right one. The result was a frustrating, slow discovery experience.
- Clients relied on a long, static list of therapists
- Staff spent hours manually triaging enquiry emails
- Drop-off was high — clients gave up before booking
- Drop-off was high — clients gave up before booking
- Therapist profiles were buried in a generic directory
- No way to filter by therapy type, language, or availability
Our Solution
We designed and built a bespoke therapist matching tool. It is a smart, filterable directory embedded directly on the Mill Hill Therapy website. Clients find exactly who they need, in seconds.
- Real-time filter by location, specialty, and therapy type
- Insurance, language, and availability filters
- Rich therapist profiles with video introductions
- Direct booking integration, no email back-and-forth
- Easy admin dashboard to manage therapist listings live
Development Brief
What Mill Hill Therapy Hub actually needed
Practice size
75+ therapists, 3 locations
Primary goal
Reduce admin, increase conversions
Integrations
Calendly · Stripe · CMS
Responsiveness
All devices responsive
Mill Hill Therapy Hub came to us with a clear pain point but no technical team to solve it. They needed a tool that would work beautifully for clients on any device, be manageable by non-technical staff, and integrate with their existing booking and payment systems.
The brief was focused: build a filterable therapist directory that puts the right match in front of the right client, fast. But it also needed to serve the hub’s operational needs: an admin layer that let practice managers update therapist profiles, manage availability windows, and view enquiry analytics without relying on developers.
Our approach was to keep the client experience radically simple while building a robust, scalable backend that could grow with Mill Hill Therapy Hub’s roster of practitioners.
Our Process
From discovery to live in 8 weeks
Intelligent filter architecture
We mapped 11 distinct filter dimensions across location, specialty, type of therapy, language, insurance, and availability. Then, we designed a UX that makes multi-filter search feel effortless.
Rich therapist profile pages
Each therapist gets a comprehensive profile page with their photo, intro, specialties, insurance accepted, session rates, and a direct booking widget, all managed by admin.
Mobile-first experience
Over 68% of the client's traffic is mobile. We designed the filter tool mobile-first with thumb-friendly controls, custom therapist cards, and a one-tap booking flow.
Practice management dashboard
A clean admin panel lets practice managers update therapist bios, toggle availability, manage specialties, and view booking analytics without the need of a developer.
Final Product
THE LIVE Therapist Finder
Here’s how the finished tool looks for clients visiting Mill Hill Therapy Hub. Filters are persistent, results update instantly, and the path from search to booked appointment takes under 3 minutes.
Client Feedback
What Mill Hill Therapy Hub say about it
Ready to give your clients a better way to find the right therapist?
We build custom therapist matching tools for therapy hubs of all sizes. Whether you have 10 practitioners or 100, we’ll create a tool that grows your bookings and reduces your admin burden.
- No commitment required. 30-minute call. Real strategy, not a sales pitch.
- We only work with 6 new clients per month and deliver the tool in 4 weeks.